AI Skyways: Qatar Airways & Accenture Redefining Aviation Through AI

Sid Thaker • August 20, 2025

In a groundbreaking move unveiled on August 13, 2025, Qatar Airways and Accenture launched AI Skyways — a sweeping initiative designed to embed artificial intelligence across the airline’s operations and customer touchpoints.

The programme underscores Qatar Airways’ ambition to lead in AI-driven aviation, reinforcing its digital-first strategy and commitment to operational excellence.


What AI Skyways Brings to the Table

  • Holistic AI Platform: AI Skyways establishes a centralised AI office guided by responsible AI practices, data governance frameworks, and a value realisation unit to ensure initiatives are measurable and aligned with strategic goals.
  • Operational Enhancements: The initiative will drive improvements in flight scheduling, predictive maintenance, and customer personalisation — leveraging AI to reduce delays, enhance safety, and elevate passenger experiences.
  • Real-Time Decision-Making: By integrating real-time analytics, AI Skyways empowers Qatar Airways to respond dynamically to disruptions, optimize resource allocation, and improve operational resilience.
  • Ethical and Responsible AI: The programme remains anchored in ethical AI deployment, featuring rigorous data privacy safeguards, ongoing monitoring, and stakeholder accountability to foster trust and transparency.


Leadership Speaks

Engr. Badr Mohammed Al‑Meer, Qatar Airways Group CEO, called the initiative “a significant milestone” toward achieving leadership in AI-driven aviation, stating it will “reimagine operations — from customer service to operations — to ensure a seamless and enriching travel experience”.

Julie Sweet, Chair and CEO of Accenture, described AI Skyways as “a key engine of this ambition,” aimed at creating greater value through scalable, innovative AI solutions embedded across the airline and delivered to passengers.


Why This Matters for Travel & Tech Leaders

AI Skyways marks a pivotal shift in how airlines think about digital infrastructure — not just enhancements, but transformation. It promises:

  • Operational Agility: Reduced service disruptions, smarter resource use, and proactive staff support.
  • Personalised Service Excellence: Dynamic passenger interactions tailored through AI-driven insights.
  • Strategic Digital Leadership: A replicable model for responsible AI across global aviation.


newsroom.accenture.com/news/2025/qatar-airways-and-accenture-embark-on-ai-powered-partnership